Why PSA exists
The hard question came after the competition.
Coaches already had results, score sheets, film, and experience. What they needed was a clearer way to connect the whole season and decide what deserved attention next.
Founder & Analyst
Cameron Jones
Cameron combines competitive cheer leadership with professional data analysis. During his two years as a gym director, teams within the program earned seven NCA titles. Today, he works as a data analyst for a subsidiary of one of the country's largest airlines.
PSA grew from a practical coaching problem: results were being recorded at every competition, but the season-long context was difficult to hold in one view while preparing for the next practice.
The role of PSA
Organize the evidence. Focus the review.
Coaches know the routine. PSA connects the score and competitive evidence across the season, identifies where the staff should look, and brings those findings into a concise review conversation.
Film review and coaching judgment determine why a pattern occurred and what to do next.
Analytics are the engine. Decision support is the product.
Start with the bigger picture
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